Paulo Marques is a coffee specialist with over 10 years of expertise in extraction and sensory evaluation.
Passionate about sharing practical techniques, he empowers enthusiasts and baristas to master every step of the brewing process.
He also mentors aspiring professionals and explores innovative methods to elevate the art of coffee.
Paulo Marques
The Ultimate Guide to Water Temperatures for Every Brewing Method
Achieving the perfect cup of coffee hinges on more than just quality beans and precise grind size—water temperature plays an equally pivotal role. Too cool, and your extraction will be weak, sour, and underdeveloped; too hot, and bitterness and harsh flavors dominate. This guide explores why temperature matters, how it interacts with extraction chemistry, and … Ler mais
Espresso, Ristretto, or Lungo: What’s the Difference?
If you’ve ever stood at a coffee bar menu wondering whether to order an espresso, ristretto, or lungo, you’re not alone. These three classic Italian coffee styles might look similar, but they each offer a unique intensity, flavor profile, and experience. In this guide, we’ll break down the key differences between espresso, ristretto, and lungo … Ler mais
How Much Caffeine Is Too Much? Understanding Safe Limits and Hidden Risks
Caffeine is one of the most widely consumed substances on the planet — and for good reason. It sharpens focus, lifts your mood, and helps you power through long days. But like anything powerful, caffeine must be used wisely. So the big question is: how much caffeine is too much? In this article, we’ll explore … Ler mais
How Coffee Influences Your Brain: A Deep Dive into Mental Effects Beyond Energy
Most of us reach for a cup of coffee when we need a boost — to wake up, to focus, to survive a mid-afternoon slump. We associate coffee with energy, and rightly so. Caffeine, the most widely used psychoactive substance in the world, is a powerful stimulant. But what if coffee’s impact on the brain … Ler mais
How Coffee Conquered the Islamic World
Before coffee became a global commodity, before the rise of espresso machines and artisan baristas, it was an essential part of spiritual life, scholarship, and social transformation in the Islamic world. From the Sufi monasteries of Yemen to the bustling coffeehouses of Cairo and Istanbul, coffee played a pivotal role in reshaping how people gathered, … Ler mais
Light, Medium, or Dark Roast: Which Should You Pick?
If you’ve ever stood in front of a wall of coffee bags, unsure whether to go with a light, medium, or dark roast, you’re not alone. Roast level is one of the most important factors that influences how your coffee tastes — and knowing the difference can completely transform your morning brew. In this guide, … Ler mais
Coffee in Literature and Art: Symbolism Through the Centuries
Coffee has never been just a drink—it’s a symbol, a scene-setter, and an inspiration across centuries of literature and art. Whether depicted in a quiet café painting or mentioned in a revolutionary novel, coffee has served as a metaphor for intellect, intimacy, rebellion, and routine. In this article, we’ll explore how coffee has been portrayed … Ler mais
Arabica vs. Robusta: Key Differences You Should Know
If you’ve ever read a coffee label, chances are you’ve seen the terms “Arabica” and “Robusta.” But what do they actually mean? These are the two main species of coffee plants used in the global coffee industry, and understanding their differences can help you choose the perfect coffee for your taste and brewing style. Whether … Ler mais
Why Coffee Tastes Better in a Café: The Science and Psychology Behind the Experience
Have you ever brewed the same coffee beans at home — only to feel like they taste better when served in a cozy café? You’re not imagining things. Coffee truly can taste better when enjoyed outside your home, and there’s a fascinating mix of science, psychology, and sensory design behind this everyday mystery. In this … Ler mais
The Coffee Revolution in the United States
The United States is one of the largest coffee-consuming nations in the world, but its journey with coffee has evolved dramatically over time—from mass-produced instant brews to today’s sophisticated specialty scene. America’s coffee story is one of reinvention, innovation, and a deepening appreciation for what goes into each cup. In this article, we’ll explore how … Ler mais